01INTRODUCTION

To design, to ship, to build tools that bend AI into something humans can feel.

Nine years across Intuit, Rocket Lawyer, UMD, and DocOn, spent quietly turning ambiguous product surface area into systems people can rely on. Lately, I'm most alive inside agentic workflows where design, code, and inference meet.

Scroll for selected work
Portrait of Jashan Gupta
JashanSan Francisco, 2026
More from the archive

Glimpses from earlier work: brand systems, healthcare interfaces, knowledge tools, in-store concepts.

Lift Academy stylescape: logo, typography, color palette, student photography, and brand direction in one panoramic spread
Lift academy stylescape2018
Stardog Studio knowledge graph workspace on a MacBook
Knowledge graph for Stardog2020
Target smart cart concept: in-cart tablet view of an aisle
In-store AR shopping concept2017
Target smart cart concept: mobile shopping list with collaborators
Shopping list management2017
DocOn TV waiting-room display showing patient queue and quiz card
Queue management for hospitals2019
03ABOUT ME

Who I am.

I started in product design and kept getting pulled toward the parts that smell like systems: workflows, decision surfaces, the way intelligent products quietly shape behaviour over months.

Today, most of my hours go into AI-native experiences, frontend prototyping, and the unfashionable craft of making a product feel reliable before it feels novel.

What drives me.

Products that reduce cognitive load, automate complexity, and create leverage for the humans they touch. The current obsessions are agentic workflows, design engineering, and the soft seam where inference becomes interface.

How I work.

I care about clarity, speed, and shipping. The fastest path from a vague idea to a thing you can actually touch is usually the right path, even when it looks scrappy halfway through.

Lately, I have been deepening my frontend fluency through React Native, Expo, and AI-assisted development so the prototype-to-production boundary keeps getting thinner.

What I believe.

The next decade belongs to teams that blur design, engineering, and product strategy until the seams disappear. AI is accelerating that collapse, and the most interesting work is on the people figuring out what intelligent products should feel like.

04ENGAGEMENTS

Nine years across four teams, mostly spent translating ambiguity into shippable product surface.

05CONTACT

Let’s build thoughtful products together.

Interested in teams building AI-native products, intelligent workflows, and systems that simplify complex human problems.

© 2026 Jashan Gupta.

Made withandclaude and coffee