01INTRODUCTION

To design, to ship, to build tools that bend AI into something humans can feel.

Nine years across Intuit, Rocket Lawyer, UMD, and DocOn, spent quietly turning ambiguous product problems into systems people can rely on. Lately, I'm most alive inside agentic workflows where design, code, and inference meet.

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Portrait of Jashan Gupta
JashanSan Francisco, 2026
More from the archive

Glimpses from earlier work: brand systems, healthcare interfaces, knowledge tools, in-store concepts.

Lift Academy stylescape: logo, typography, color palette, student photography, and brand direction in one panoramic spread
Lift academy stylescape2018
Stardog Studio knowledge graph workspace on a MacBook
Knowledge graph for Stardog2020
Target smart cart concept: in-cart tablet view of an aisle
In-store AR shopping concept2017
Target smart cart concept: mobile shopping list with collaborators
Shopping list management2017
DocOn TV waiting-room display showing patient queue and quiz card
Queue management for hospitals2019
03ABOUT ME

Who I am.

I started in product design and kept getting pulled toward the parts that smell like systems: workflows, decision surfaces, the way intelligent products quietly shape behaviour over months.

Today, most of my hours go into AI-native experiences, frontend prototyping, and the unfashionable craft of making a product feel reliable before it feels novel.

What drives me.

I am drawn to products that take real work off a person's plate, cutting the busywork and giving them more leverage over the genuinely hard parts. Lately that pulls me toward agentic workflows and design engineering.

How I work.

I care about clarity and speed, and about getting things out the door. The fastest path from a vague idea to a thing you can actually touch is usually the right one, even when it looks scrappy halfway through.

Lately, I have been deepening my frontend fluency through React Native, Expo, and AI-assisted development so the prototype-to-production boundary keeps getting thinner.

What I believe.

The teams that win the next decade will blur design, engineering, and product strategy until you cannot tell where one ends. AI is speeding that up, and the work I care about belongs to the people deciding what intelligent products should feel like.

04ENGAGEMENTS

Nine years across four teams, mostly spent turning messy, unscoped problems into something shippable.

05CONTACT

Let’s build thoughtful products together.

Looking for teams building AI-native products and intelligent workflows, the kind that make genuinely hard problems simpler to handle.

© 2026 Jashan Gupta.

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